Digital Strategy Planning

Creating a holistic digital marketing strategy for you, thus no more incoherent digital initiatives. We do a marketing audit to understand you, your target audience and your competitions, identifying where you are, where you need to be, and how to get there.

Brand Positioning & Identity

Defining what your brand personality should be. This informs your website design, tone & manner on social media, marketing strategy, advertising creative, and corporate identify such as logo.

Brand Website

Establishing your only brand presence that is alive 24/7. This means translating your brand into website design in the form of re-usable templates that run on cloud-based or open source content management system (CMS).

eCommerce Website

Setting up your online store with promotion/bundling ideas, and customer service workflow that resonate your brand. We’ll get you set up on a cloud-based or installed open source platform with a shopping cart solution that best fits your needs.

Search Engine Optimisation (SEO)

Optimizing your website in the eyes of search engines to improve your website ranking. We strategize your keywords based on the nuances of your customer’s purchase funnel, and apply them through a mix of on-page and off-page optimization techniques.

Search Engine Marketing (SEM)

Generating targeted traffic and impression with text/banners ads placed on networks such as Google Adwords, purchased on pay-per-click (PPC) basis. We manage your paid search account, optimize your quality score, and write/design all the ads for you.

Email Marketing

Leveraging one of your most intimate customer information to drive conversion, with targeted segmentation strategy and newsletter drip campaign on cost effective software platforms.

Social Media Marketing

Telling stories in your brand voice to form a community of like minded advocates. Establishing your brand presence on social networks through a mix of organic contents and pay-per-click (PPC) ads, informed by analytics.

Analytics

All traffic point to a website eventually. Analysing your website traffic using tools such as Google Analytics, we help you understand which digital channels give you the biggest bang for the buck.

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