Hospitality
Chinse social media management
Translating Global Luxury into Chinese Luxury
The Ritz-Carlton is a brand that is relatively unknown in China. It is a high-end luxury brand that does not do any promotions, giveaways, or discounts. It is not there to please everyone, and it prefers to attract rather than impose. A balance needs to be sought to bring this global brand into the Chinese social sphere.
Contact Us to learn more about this case.
