Medical
Full Service Digital Ecosystem
Differentiating a high-end chiropractic centre from competitors
Excel Medical Group is the first and largest MRI-integrated brain and spine centre in Hong Kong. They offer one-stop, on-the-spot diagnosis and treatments for chiropractic patients.
Their key challenges were differentiating themselves among competitors, and identifying appropriate digital channels to promote their business, without violating the chiropractic guidelines.
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