Technology

HKT Enterprise Solutions provides integrated IT solutions for enterprises in Hong Kong and China. They established a Facebook fan page to promote their business, but it failed to generate on-target awareness and conversions due to the lack of social media strategy.

Our role as the digital strategist did a digital audit to help them understand and define their key target audiences, we also developed meaningful contents that would offer suitable solutions to people based on their needs and interests.

Contact Us to learn more about this case.

Ricoh Hong Kong is known for their printer rental services, but not many people are aware that they also provide enterprise IT solutions. Their past digital campaigns are mostly awareness focus, but lack focuses on driving tangible conversions, plenty of customer databases were also not being acted upon which have resulted in many missed opportunities.

We believed more effort should be placed further down in the buying funnel, focusing on potential customers who are already searching for similar solutions. As such we leveraged and connected all digital marketing channels to build a complete lead generation funnel for them to drive sales.

Contact Us to learn more about this case.